Brand Strategy
Brand Positioning/Repositioning
The backbone of all growth, business, and customer engagement lies in a clear and powerful brand positioning.
How We Do It
Research & Analysis
Brand Audit and additional research steps.
Brand Concept
2 or 3 proposed brand concepts drawn from research insights.
Positioning Selection
The enterprise selects the most fitting positioning direction.
Finalizing the Positioning Strategy
Includes: brand concept and key brand elements.
Identity Design
Includes: logo, slogan, and brand usage guidelines.
Services Offered
Brand Positioning /
Repositioning Strategy
New Market Entry Strategy
Product Portfolio Planning Strategy
Brand Communication Strategy